What are we all about?

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We are Bedrock Creative Media.

We offer video production, graphic design, and creative storytelling services to nonprofits and small businesses.

We are proud to be based in Sioux Falls, South Dakota.

Our Core Values come down to three simple strategies:


Be Authentic.

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Real stories. Real people.

We connect when we can feel empathy. Overly scripted videos can be hard to relate to.

Talking with real people is the best way to connect to your audience. Interview-based filmmaking is our preferred method to achieve this.

Be Efficient.

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Flexible schedules. Quick revisions.

You’re busy. We get it. That’s why we make production easy!

We work with you to balance cost and convenience. Our aim is an efficient turnaround that best fits your timeline.

Be Straightforward.

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Cut the bull. Get to the point.

We won’t waste your customers time. We won’t waste yours either.

We strive to cut the jargon and fluff, leaving you with a concise, watchable video product.

 
 

Craig Weflen.

Owner + Filmmaker.

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Hey, I'm Craig and I make videos! I focus on telling stories about the people, places, and projects that are shaping Sioux Falls. In 2017, I founded Bedrock Creative Media with the mission of helping businesses and nonprofits tell their stories in engaging, memorable ways.

People have said nice things about me and my work in The Atlantic’s CityLab, The Dallas Morning News, and D Magazine. The Interurban Film Festival was kind enough to award me the 2016 Top of Texas Award for my documentary film “Bonton + Ideal,” the story of two formerly-segregated neighborhoods in South Dallas. My work has been broadcast on PBS and screened at film festivals and conferences across the country.

I am a returned AmeriCorps VISTA (Volunteer in Service to America), and a past fellow at the nonprofit Building Community Workshop ([bc]). During my time in Dallas, I led the Neighborhood Stories program. This program captures the history of the city through the eyes of long time residents. It was a Place by Design Award Finalist at SXSW Eco 2013 and received an Honorable Mention Award from the SEED Network in 2014.